Our model Gustav has won the coveted Red Dot Design Award "Best of the Best" in the category Product Design. Another success for our entry-level allrounder after being honoured with the Eurobike Award 2017, the IF Design Award 108 and Cycle Magazin Award Silver in the category Urban Bike 2018.
We appreciate the praise we received from the Red Dot jury, consisting of 40 international design experts, regarding the full concept of the bike: ‘At first glance, this stylish bike impresses with a clear design idiom that makes all elements fit together harmoniously. […] The design of Gustav impressively combines appearance with a tangible sense of tradition’.
Part of the evaluation were criteria such as functionality, durability, formal quality and degree of innovation. Gustav will continue to be exhibited at the Red Dot Design Museum in Essen, Germany for a year. We are very pleased about the acknowledgement and would like to thank the Red Dot jury for the honour and the successful award ceremony.
Click here for more information about our award-winning model Gustav. Greta is our women's model with a step-through frame and the same features as Gustav.